What’s up, basketball trainers?
I wanted to share how a series of seven emails, written by a highly competent high school senior intern, generated a couple of thousand dollars for our upcoming league.
Some takeaways from this short podcast:
- Email Campaigns Can Be Profitable
- The effectiveness of how an email list is used is more important than the size of the list. Segmenting the list and ensuring high deliverability and engagement rates are crucial.
- Selling through email can increase earnings per hour since the effort to set up emails is minimal compared to the potential revenue generated.
- Regularly sending out offers helps gauge audience interest and preferences, providing valuable data beyond just generating sales.
- It’s essential to fully utilize the features of email campaign tools to maximize their potential and benefit the business.
- Finding and mastering tools that can be game-changers for the business, such as CRM, chat widgets, automation tools, and email campaigns, can significantly impact success.
- Hiring capable and precocious interns, especially those with relevant interests and experiences, can greatly benefit the business.
By optimizing and mastering the tools we already have, we can make a big difference in our basketball training business.
Enjoy your week, everybody!